Consumers will often look at the way your brand presents itself and then use that presentation to make snap judgments about whether or not they want to do business with you. Although we were all taught not to judge a book by its cover, in the real world doing so is just a part of life. With that reality comes the task of finding the perfect font to embody the character of your brand. While that may seem like a difficult undertaking, it can be simple with a few specific considerations.
Choosing the best font for your brand is easier than you think, especially when you start by considering what your brand is all about. What mood would you like to convey to your consumers? Are you a brand that is geared towards an energetic crowd or do you prefer to keep things a little more subdued? The font you choose will ultimately speak volumes about your reputation.
Making yourself a top competitor in any industry is no easy task. It takes absolute transparency, selective marketing, and most importantly it requires that you provide clients with the most unique and beneficial solution to their problems. Your font is something that they will use to determine whether or not your brand can get the job done. Although you definitely want to stand out in the crowd, try to keep in mind that being too outrageous might drive potential clientele away.
As consumers are considering the value of your brand, they will be reading the information you present. Keep in mind that font matters most here. Having two different typefaces is possible but it can be tricky. When two fonts are similar but have slightly varied characteristics it can become a distraction for the reader (A.K.A. possible customer). Choose your brand’s font wisely and gain a loyal follower. Make the wrong decision and lose leads before your offerings are ever even considered.
Picking out the perfect font for your brand does not have to drive you crazy. Even if you don’t know where to start, simply considering how you would like to be perceived is the first step towards success. Once you settle on the right font, Ottawa Print can help with all of business printing needs, from business cards and banners to brochures and catalogs.
Thank you kindly for the great job. We appreciate doing business with your
company. Thank you for taking your time to deliver the banners.
Thanks, I got the business cards! They look amazing.
Order just arrived
they are spectacular
Wow that was fast! It is perfect.
Amazing, thanks! I got the other business cards in today as well.
Thank you to the Ottawa Print team for your prompt service. I have our order now. The business cards look great.
We received our banners today, just wanted to thank you, they look AMAZING!!!
I received the cards, perfect as usual.
I just received my very first order that I placed with you, and wanted to let you know that I am extremely happy with the final product. Being a graphic designer, I have worked with many local printers, and I tend to be very picky, but your service is perfect. It is trimmed properly, the colours look great, and the spot varnish is very precise. On top of that it arrived at my door a day earlier than estimated! I was a little hesitant to place the order at first because I could not believe that I can get 18pt thick cards with a matte lamination at such a competitive price, but I'm so happy with the purchase that my next printing job is already in the works. I will definitely be recommending your services to all my clients. Thank you very much for a great customer experience.
Just to let you know that I received the order of banners today.
Thanks very much for your great service. I'll be sure to recommend should anyone ask me where I got them printed.
We received the banners.
Many thanks. Looks great.
I just wanted to let you know that we've received the banner and we are very happy with the result. Thank you very much!
I would like to thank you for the great product quality of the invitation card I ordered through you.
THANK YOU – THANK YOU – THANK YOU!!!!!!!!!
It looks AMAZING – we are so impressed with such a tight turn over you were able to make it happen!
We will not hesitate to recommend Ottawa Print to all of our clients!
Wow, this is amazing how fast you were able to get these cards printed and shipped to us.
I received the banner yesterday. It looks great and was very fast in terms of turnaround time. Thanks so much!
Got the brochures on Tuesday! Thanks a lot to all of you!
Really appreciate it!
We received the business cards and they all look great!
I received the door hangers. They're great -- thank you.
Just received my banner and it is wonderful. Thank you and look forward to doing business again soon.
We received our banner and it looks FANTASTIC!!!! Thank you so much for a great product and a super speedy delivery!!!
I really appreciate your help!
The business cards were received on time and in the expected state, thank you very much.
I will be happy to use Ottawaprint in the future.
Hello, I just received the delivery. Thank you so much it looks absolutely terrific!
Thank you! You guys are always quick, friendly and on time! Pleasure doing business.
Thank you so much for your services OttawaPrint.com, for our agency! It is so handy to have a local company that can create our business cards and printed needs so well and in a timely manner. We love the online ordering system that makes it so simple.
Hello Tim and Team,
Thank you for the Banner print.
The process was easy and the outcome was amazing and right on time.
I just received the business cards and they look very nice (exactly as I expected them to be).
Much appreciation for your time and service.
You guys did an amazing job, thank you!
Received my business cards today. They look great!
I just received the delivery of the adhesive banner. Thanks very much!
We've had many, many compliments about our retractable banners. Thank you!
Tim and Team. I received my business cards today. Great package, great production! I am really pleased with the work.
Thank you so much once again! The sign is perfect!!
The business cards are very nice! I am pleased with the out come yet again.. Prompt and fast delivery!
Thank you again!
I got my business cards and they look great! So thank you for all your hard work.
Thanks very much, we just received the order and the business cards look very professional, and my bosses are happy with the result.
Just got the plastic gift cards in the last hour and they look great!
Thanks so much. I love the banner so much!
Thank you for the fast and excellent service!
Dear Ottawa Print.
What’s the difference between one on-line printer with the same low priced business card promotion and who really gets the job done for you as they say they will - - - from all the others? …Ottawa Print actually gets the job done. Thanks Ottawa Print for coming through for me so quickly and producing my new cards fast, and delivered to my door within 3 business days - Job Well Done! Appreciated!
Thank you for the quick service.
I just wanted to say thanks to the team for doing such a great job on the backdrop!
You guys are great, thanks !
The brochures arrived this morning, and they look wonderful. I'm very happy with the paper and print quality. Thanks for your help!
The flyers look great! Thank you very much for the business we will keep you in mind again!
I received the new cards today and I'm happy to say they're great! I'll be sure to use your services again and recommend you to others.
I just wanted to take a moment to thank you. The cards just arrived, and they look great!